1. Why Marketing Agency Video Productions Cost a Fortune

    Many large companies use marketing agencies for their creative work, despite having their own marketing departments, but video production through a marketing agency costs a fortune in general. Not only are agencies leasing expensive offices and carrying dozens or hundreds of employees, but most high…Read More

  2. Should You Create One High-End Video or Several Cheaper Videos?

    Marketing professionals routinely face challenges with how to allocate their precious marketing dollars and spread them between numerous mediums to maximize return on investment. Even once a budget is set for video marketing, a further question arises: Should you create one larger budget video with …Read More

  3. Tips for Making Low Budget Videos Look Expensive

    Nobody wants to spend more money on a video than necessary, but nobody wants a video to look cheap, either. Fortunately, modern technology and old-fashioned planning allow for the creation of nice, professional videos even on small budgets. In days before digital filmmaking, options for low-budget f…Read More

  4. Popular Video of the Week: Sliders 4 Ways

    With the ease of sharing videos across social media networks and the Internet as a whole, every week sees the rise of new highly shared video content. Keeping an eye on the trends is a solid way to see what works, what people share, and how videos go viral. Even if a video seems unspectacular or not…Read More